Golf One
Co-founder
Co-founding Golf One, a golf technology startup, and working across product definition, software, growth, and the on-course experience.
Work
From the first customer signal to the system behind it.
My path runs from building CHAIND and co-founding Moonbet to advising founders through Saunter Brands, leading website and conversion inside an established consumer company, and co-founding Golf One.
Selected experience
The work behind the writing.
Head of Website & Conversion
Current operating role
Lead website and paid-acquisition strategy; co-lead modernization of the purchase-to-cloud experience; and built a customer-insight pipeline connecting support, NPS, and paid-media signals to landing-page decisions.
Saunter Brands
Founder, Growth + Analytics Consultancy
Advised founders and functional leaders at consumer brands on website, offer, measurement, and growth roadmaps; rebuilt data layers to support lift studies and clearer product and budget decisions.
Moonbet
Co-founder
Co-founded Moonbet as a consumer prediction-market product, then led its pivot into an NFT marketplace; owned product priorities across the user-facing product and smart-contract infrastructure.
CHAIND
Founder
Built CHAIND while in college and owned the product, ecommerce, and go-to-market experience end to end—from customer feedback and positioning through website UX, analytics, acquisition, and operations.